Cookie Policy

Last Updated: 28 April 2026

1. Introduction

This Cookie Policy explains how X-Ray House (A Unit of ROENTGEN DIAGNOSTICS Pvt. Ltd.), registered and operating in Anand, Gujarat, India ("we", "us", or "our"), uses cookies and similar tracking technologies on our website https://xrayhouse.in ("Website").

This policy is issued in compliance with the Information Technology Act, 2000, the IT (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act (DPDPA), 2023 of India, as well as the guidelines issued by the Ministry of Electronics and Information Technology (MeitY).

As a healthcare service provider, we treat the privacy of your personal data, especially any health-related information, with the utmost sensitivity and in accordance with applicable Indian law.

2. What Are Cookies?

Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They help websites remember your actions and preferences (such as login credentials, language, and other display settings) so you do not have to re-enter them each time you visit or navigate between pages.

Cookies do not contain executable code, viruses, or malware and cannot access other information on your device.

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies Always Active

These cookies are essential for the Website to function correctly and cannot be disabled. They are set in response to actions you take, such as filling in forms or setting your privacy preferences. They do not store any personally identifiable information.

Cookie Name Purpose Duration
xrh_cookie_consentStores your cookie preferences to avoid showing the banner on every visit1 Year
PHPSESSIDStandard PHP session management (form submissions, security)Session

3.2 Analytics & Performance Cookies Optional

These cookies help us understand how visitors interact with our Website by collecting and reporting information in an anonymous or aggregated form. No medical or diagnostic information is ever linked to these cookies. These are only placed with your explicit consent.

Cookie Name Provider Purpose Duration
_gaGoogle AnalyticsDistinguishes users for anonymised traffic analysis2 Years
_gidGoogle AnalyticsDistinguishes users within 24 hours24 Hours
_gatGoogle AnalyticsThrottles request rate1 Minute

3.3 Marketing & Targeting Cookies Optional

These cookies may be set through our website by advertising partners. They are used to build a profile of your interests. We strictly ensure that no health, diagnostic, or medical information is shared through such cookies. These are placed only with your explicit consent.

4. Special Notice for Healthcare Data

⚠ Important: As per the IT (SPDI) Rules, 2011, medical records, health history, and diagnostic information constitute Sensitive Personal Data or Information (SPDI). X-Ray House does not collect, store, or process any medical or diagnostic data through cookies. All clinical data submitted through our forms is handled through secure, encrypted channels under strict data minimisation principles, and is never linked to any cookie-based tracking.

5. Third-Party Cookies

Certain third-party services embedded on our Website (such as Google Maps, YouTube, or social sharing buttons) may set their own cookies. We have no control over these third-party cookies. Please refer to the respective third-party privacy policies for more information:

6. Legal Basis for Using Cookies (India)

Under Indian law, our use of cookies is based on:

  • Your Consent — For analytics and marketing cookies, we rely on your freely given, specific, and informed consent as required by Section 7 of the DPDPA, 2023 and the SPDI Rules, 2011.
  • Legitimate Interest / Contractual Necessity — Strictly necessary cookies are placed without consent as they are essential for the basic functioning of our Website and are in our legitimate interest as a service provider under the IT Act, 2000.

7. Your Rights as a Data Principal (Under DPDPA 2023)

As a Data Principal under the Digital Personal Data Protection Act, 2023, you have the following rights in relation to personal data processed through cookies:

  • Right to Access (Section 11): Know what personal data has been collected about you.
  • Right to Correction & Erasure (Section 12): Request correction or deletion of your personal data.
  • Right to Grievance Redressal (Section 13): Lodge a complaint with our Data Protection Officer or the Data Protection Board of India.
  • Right to Withdraw Consent (Section 6): Withdraw your cookie consent at any time without affecting the lawfulness of previous processing. To withdraw, click the “Customise” link in our cookie banner or clear your browser cookies.
  • Right to Nominate (Section 14): Nominate another person to exercise your rights in the event of death or incapacity.

8. How to Manage or Delete Cookies

You can manage your cookie preferences in the following ways:

8.1 Using Our Cookie Consent Banner

Click "Customise" on the cookie banner (displayed on your first visit or after clearing cookies) to select your preferences. You can change preferences at any time by clearing your xrh_cookie_consent cookie and revisiting the site.

8.2 Through Your Browser Settings

Browser Cookie Management Instructions
Google ChromeSettings → Privacy and Security → Cookies and other site data
Mozilla FirefoxOptions → Privacy & Security → Cookies and Site Data
Microsoft EdgeSettings → Cookies and Site Permissions
Safari (iOS/Mac)Preferences → Privacy → Manage Website Data

Please note that disabling certain cookies may impact the functionality of our Website.

9. Data Retention & Re-Consent

Cookie consent records are retained for one (1) year from the date of consent, in line with DPDPA best practices. After one year, you will be prompted to review and renew your preferences. This ensures your consent remains current and freely given.

10. Children's Privacy

As per Section 9 of the DPDPA, 2023, we do not knowingly collect personal data from children under 18 years of age through cookies or any other means without verifiable parental consent. If you believe your child has provided personal data to us, please contact our Data Protection Officer immediately.

11. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this page periodically. Continued use of the Website after changes constitutes acceptance of the updated policy.

12. Contact Us / Grievance Redressal

For any questions, concerns, or to exercise your rights under the DPDPA 2023, please contact our designated Data Protection Officer (Grievance Officer):

X-Ray House (A Unit of ROENTGEN DIAGNOSTICS Pvt. Ltd.)
Near Kalpna Cinema, OPP. New Bus Stand,
Anand – 388001, Gujarat, India

  care@xrayhouseanand.com
  +91-2692-257001, 267134, 266969
  Response within 7 working days as mandated under DPDPA 2023.

If you are not satisfied with our response, you may lodge a complaint with the Data Protection Board of India once operationalised under the DPDPA, 2023.

Effective Date: This Cookie Policy is effective from 28 April 2026 and supersedes all previous versions.
Governing Law: This policy shall be governed by and construed in accordance with the laws of India. Any disputes shall be subject to the jurisdiction of courts in Anand, Gujarat, India.